Sean Ellis
Sean Ellis is a successful entrepreneur and marketer who is known for coining the term “growth hacking.” He has founded and co-founded several companies, including GrowthHackers, Qualaroo, and KISSmetrics, which specialize in growth marketing, customer feedback, and analytics.
Ellis is a well-respected figure in the startup and marketing communities and is often invited to speak at conferences and events.
- Sean led marketing and growth efforts in the early days at five companies that went on to reach above billion-dollar valuations: Dropbox, LogMeIn, Uproar, Eventbrite, and Lookout.
- Sean’s work at Dropbox helped the company reach a $1 billion revenue run rate faster than any other SaaS company in prior history.
- At LogMeIn and Uproar, Sean continued to run marketing from customer zero until NASDAQ IPO filings.
- Following these growth and marketing roles, Sean became the CEO and founder of two VC-backed companies, Qualaroo and GrowthHackers, both of which were acquired.
- Sean is also the coauthor of Hacking Growth, which has been published in 16 languages and is the host of the Breakout Growth Podcast. He has been featured in the Wall Street Journal, WIRED, Fast Company, Inc as well as on MSNBC.
The simulator is like an internship with the world’s top product teams. But, unlike an internship, you will make key decisions that affect the product and see their consequences. In a few months, you will go from an idea to a highly demanded product ready to scale. In the process, learn to identify standard situations and problems, and choose the best methods to solve them.
The growth function of a product is often associated with either marketing and promotion channels, or generating and testing hypotheses, or experimenting and optimizing funnels. These are all important components, but focusing on each of them loses the bigger picture. The purpose of the simulator is to teach you how to make a clear connection between product growth and the leverage available to the team. In the simulator, you will explore the issue of growth in a broad sense, where marketing and product become a single system.